Women of color have always faced a great challenge when trying to buy makeup. For a long time many makeup brands did not cater to women of different ethnicities so it was very difficult to find makeup that matched their skin color. Because of this, many women turned to Fashion Fair, one of the first brands to provide makeup for women of color. Beauty brands everywhere are now realizing the potential market that women of color present and are adding more shades and colors to their lines.
French Beauty Brand, Lancome, recently named the beautiful “12 Years a Slave Actress” Lupita Nyong’o, their beauty ambassador and has added a diverse new range of shades to their brand! Brands like Sleek Make-up, Iman Cosmetics, MAC Cosmetics, Stila, b.l.a.c. minerals, Becca, Black Opal, and Joy Lorraine Cosmetics have continuously paved the way on having a diverse range of cosmetics.
While many different brands are finally starting to add a bit of diversity to their lines, there are certain beauty brands that have continuously offered shades that cater to women of color. So, if you’re currently looking for a good foundation or powder and you don’t know which brand will have your color, check out the wonderful brands mentioned below and you’ll be sure to find it!
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Top Beauty Brands For Women Of Color
1. Sleek Make-up
Sleek Make-up has been in the beauty industry for almost 20 years. With at least 12 shades on the market and SPF coverage to boost, Sleek Make-up is a wonderful brand for women of color to try.
2. Iman Cosmetics
Iman Cosmetics were made by the famous supermodel, Iman. Iman Cosmetics caters specifically to women of color and considered to be one of the most accessible beauty lines for women of color.
3. MAC Cosmetics
MAC Cosmetics has always had plenty of shades for people of different skin tones everywhere. There are many products that cater to the shades and undertones of different ethnicities.
4. Stila
Stila is a fun and carefree make-up brand that offers a variety of shades and colors. Their products contain minerals that help to smooth and hydrate skin, and they are a great brand to consider when searching for multiple shades.
5. B.L.A.C. Minerals
This all-natural brand is made for women with diverse backgrounds. They seek to provide a “natural and holistic skin care and cosmetics to the ethnic marketplace while promoting individualistic beauty across race and place.”
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6. Becca
Becca strives to provide cosmetics that match your skin tone, so you can have a perfect looking complexion that highlights your best features. They have at least 15 shades that are great for an all-day wear.
7. Black Opal
Black Opal was created in 1994 by dermatologist Cheryl Burgess, Ph.D. to specifically address the skincare needs of African American women. Since then the brand has developed formulas and a wide collection of shades that match the varied skin complexions of black women.
8. Joy Lorraine Cosmetics
Joy Lorraine Cosmetics was founded over 20 years by the company’s founder Joy Lorraine. This brand specializes in “offering a quality line of skin care and makeup products to enhance the beauty of women everywhere” and they have a diverse collection of affordable shades.
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